Vision & Mission Value Proposition Business Philosophy Our Leadership Team

Solution Practices

Data Warehousing Business Intelligence Advanced Analytics - Customer Chemistry

Customer Acquisition Customer Retention Cross-Selling & Up-Selling Customer On-Boarding

Customer/Client Relationship Management Marketing Program Management

Vertical Industry Solutions

Communications

Customer Acquisition Customer Early-Life and On-Boarding Customer Retention Cross-Selling and Up-selling

Health Care

Integrated Data & Record Management Regulatory Compliance Business Analysis & Reporting Medical Care and Disease Management Fraud/Error Detection and Prevention Member Cross-Selling and Up-Selling Member Acquisition Member Retention Customer Relationship Management

Products

DirectImpact DirectForecast Text Point Customer Behavior Analytics Mart Contact Strategy

Insight-Driven Performance Service Approaches

Strategic Assessment Two-Day Discovery Analysis 90-Day Jump-Start Program

Solution Lifecycle Implementation and Management Solutions Hosting Technology Development and Implementation

White Paper Archive Webcast Archive Industry Articles & Reports Recommended Reading

Partial Client List

Press Releases Archived Press Releases Events

Thought Leadership

The frontier for using data has shifted dramatically. Leading companies are doing more than just collecting and storing information in large quantities. They’re now building their competitive strategies around data-driven insights that are, in turn, generating impressive business results.”
-- Tom Davenport and Jeanne Harris, Competing on Analytics

Industry Articles & Reports

“Competing on Analytics: The New Science of Winning”
- by Thomas H. Davenport and Jeanne G. Harris
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“Marketing Metrics: 50+ Metrics Every Executive Should Master”
- by Paul W. Farris, Neil T. Bendle, Phillip E. Pfeifer and David J. Reibstein
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“Information Revolution : Using the Information Evolution Model to Grow Your Business”
- by Jim Davis, Gloria J. Miller and Allan Russell
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“Marketing by the Dashboard Light”
- by Patrick LaPointe
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